Our Erotic Journey Puts Storefront Experience in Focus With Best Kept Secret

EMMREPORT

LOS ANGELES — Our Erotic Journey is putting renewed attention on the storefront experience, using recent work with New York retailer Best Kept Secret to show how focused visual updates can strengthen a brick-and-mortar presence even as more shoppers begin their buying journey online.

For Best Kept Secret, OEJ created branded materials that included large banners displayed on both sides of the storefront. Developed by OEJ designer and marketing specialist Dolly Su, the update was designed to increase the exterior’s visual impact without forcing the retailer into an extensive renovation or erasing the character already established at the location.

“A strong storefront can say a lot before a customer ever walks through the door,” said OEJ Director James Guo. “We want to support our retail partners beyond supplying products, and sometimes a thoughtful visual update can make a real difference. Best Kept Secret gave us a great opportunity to show how good design can strengthen a store while still feeling true to that retailer.”

The project reflects OEJ’s broader effort to support retail partners with more than inventory. The company offers marketing and design assistance for stores interested in refreshing storefronts, creating branded banners or posters, or improving in-store presentation of OEJ products.

Founded in 2019 by James Guo, Our Erotic Journey has built a catalog of more than 100 products across nine collections: Power of Cock, Cristal, Zodiac, Sublime, Thrillz, Curious, Pot, Space and Lit. The California-based brand describes its approach around wellness, playfulness, accessibility and affordability.

The company has also accumulated industry recognition, including AVN Awards for Best Pleasure Product Manufacturer-Small in 2023, 2024 and 2025. Its Sexy Pot massager earned a 2024 “O” Awards honor for Outstanding New Product, while Solar Ring, Enchantress, Wild at Heart and My Little Secret have also received award nominations.

OEJ says its wholesale operations are supported through manufacturing and distribution hubs serving clients worldwide, with online access and local sales representatives. The company also backs its products with a five-year warranty while positioning sexual wellness as part of overall health and intimate well-being.

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