El Paso Welcomes National Retailer HUSTLER® Hollywood to The Neighborhood 

Award-winning premiere lifestyle and romance brand opens doors for business in El Paso,

the company’s fifth store in Texas to date

National retailer and part of the HUSTLER empire built by Larry Flynt, HUSTLER Hollywood announced today that its doors are officially open for business at 9515 Gateway Blvd. West in El Paso. This location marks the company’s 45th brick-and-mortar store in the U.S. and the fifth store in the state of Texas for the retail chain, a leader in the sexual health and wellness arena for over two decades. The company plans for further expansion in the state, with more stores opening in 2022 and 2023.

The company has been pursuing an aggressive expansion plan since 2016 and is on track to have 50+ stores open by the end of 2022. The El Paso location will carry an expansive selection of products that cater to any desire or budget, including lingerie, fashion-forward apparel, accessories, bath and body items, and unique gifts, including games and party supplies for bachelor/bachelorette bridal showers, festivals, and more. Each store is designed to be intimate and sophisticated and offers an upscale consumer experience and unparalleled customer service, making the company stand apart from its peers.

“El Paso has rich history and culture, and we couldn’t help but feel that the westernmost point of Texas should have a HUSTLER Hollywood. El Paso is our fifth store in the state to date, and we are thrilled to be in a city with such a diverse community,” said Philip Del Rio VP of HUSTLER Hollywood.

The boutique will hold a celebratory grand-opening event on Saturday, October 1, from 6-9 p.m., where attendees, while listening to a live DJ, will have the opportunity to mingle, shop, and enjoy desserts and drinks, plus have the chance to win prizes throughout the evening. One lucky winner will receive a $500.00 in-store shopping spree. The event is free and open to the public.

About HUSTLER Hollywood

With 45 U.S. locations, HUSTLER Hollywood has been a leader in the sexual health and wellness arena for over two decades. Its upscale lifestyle boutiques offer all the top pleasure product brands, lingerie, and more, including an extensive selection of high-quality apparel, sportswear, accessories, jewelry, gifts, and bath & body items. Education is a top priority, and HUSTLER Hollywood staff receive monthly training from some of the most renowned experts in the country to keep the information fresh and up to date to best serve a diverse and inclusive customer base.

The first HUSTLER Hollywood opened in 1998 on the famed Sunset Strip in West Hollywood, making this the company’s 24th year in business.

For more information, please visit our website, HUSTLERHollywood.com.