Pasadena Chamber of Commerce Welcomes Old Town’s Newest Resident HUSTLER® Hollywood

With Official Ribbon-Cutting Ceremony During Grand Opening Weekend

Ribbon cutting ceremony Friday, June 10 & grand opening party Saturday, June 11

WHO:	Elizabeth Flynt, who has taken over all HUSTLER operations since her husband Larry Flynt passed away in February 2021, key HUSTLER executives, Pasadena Chamber of Commerce, and guest appearances by Gianna Dior and local drag queen, Allusia.
WHAT:	A grand opening celebration weekend for the national retail chain’s 40th U.S. location. Festivities will kick off on Friday, June 10, with a ribbon-cutting ceremony with Elizabeth Flynt, Philip Del Rio, VP of retail, and the Pasadena Chamber of Commerce. On Saturday, June 11, the boutique will hold a celebratory open-house event from 6-9 p.m., where attendees, while listening to a live local D.J., will have the opportunity to mingle, shop, and enjoy desserts and drinks, plus have the chance to win prizes throughout the evening. Local celebrity drag queen, Allusia will be the event’s emcee, and two-time HUSTLER Honey Gianna Dior will sign autographs and take photos with fans. One lucky winner will receive a $750.00 in-store shopping spree. In addition, the first 50 visitors to check in for this event on Yelp will receive a gift bag full of fun items. The event is free and open to the public.
WHEN:	Friday, June 10 Ribbon cutting ceremony with Pasadena Chamber of Commerce 1:15 p.m. Saturday, June 11 Grand opening celebration 6:00 p.m. – 9:00 p.m.
WHERE:	HUSTLER Hollywood 36 East Colorado Blvd. Old Town Pasadena 626-696-9049

For more information, please visit our website, www.HUSTLERHollywood.com.

About HUSTLER Hollywood – Old Town Pasadena

This 2,500 sq. ft location is HUSTLER Hollywood’s first-of-its-kind specialty store, created specifically for the Pasadena market. This chic boutique nestled in the historic Old Town Pasadena neighborhood, a walkable shopping, arts, and dining district, is a tastefully curated selection of the retailer’s most luxurious merchandise. Best-selling lingerie, heels, fashion-forward apparel, and accessories. In addition, the boutique will also carry bath and body items and unique gifts, including games and party supplies for bachelorettes, bridal showers, festivals, and more. The retailer’s locations are designed to be intimate and sophisticated and offer an upscale consumer experience and unparalleled customer service, making the company stand distinctly apart from its peers.

The first HUSTLER Hollywood opened in 1998 on the famed Sunset Strip in West Hollywood, making this the company’s 24th year in business.