STD Hero Launches ‘Know Before You Go’ Promotion Ahead of EXXXOTICA Minneapolis

As part of its EXXXOTICA Minneapolis special, STD Hero is offering The Ultimate Hero – Pro Use (PASS Certified) STD Test Kit for $205, with free overnight return shipping back to the laboratory.

The Georgia-based health testing company will exhibit at Booth 215 during EXXXOTICA Minneapolis, which runs June 26 – 28 at the Minneapolis Convention Center, giving attendees a chance to meet the team, learn about its direct-to-consumer testing model, and get their questions answered throughout the weekend on the show floor.

“Better Life Science is excited to be part of the very first EXXXOTICA event in Minneapolis, and we’re looking forward to an incredible weekend of connection and education,” said the company’s CEO, Alan Brock.

“As more people look for private, convenient ways to take control of their health, we’re proud to showcase our at-home testing solutions for STI screening, food sensitivities, allergies and Lyme disease, and to help spread the word that accurate, lab-based testing can now start from the comfort of home.”

Additional information about Better Life Science, STD Hero and the company’s direct-to-consumer testing solutions is available at MyBLS.com and MyBLS.com/collections/std-hero.

Better Life Science is a CLIA-certified laboratory providing direct-to-consumer at-home health testing designed to improve access to reliable diagnostics while maintaining clinical accuracy, privacy and regulatory compliance. Founded by a team of scientists, medical professionals and entrepreneurs, the company developed its model to reduce delays and barriers commonly associated with traditional healthcare systems.

Through its direct-to-consumer platform, Better Life Science offers at-home testing across multiple categories, including sexually transmitted infection testing, food intolerance testing and food and inhalant allergy testing, supported by a portfolio of consumer-facing brands such as STD Hero, Rx Hero, Allergy Hero, Tick Bite Hero, Pet Test Hero and Fight Night Hero. The company also maintains an education-first approach, providing resources that help individuals better understand health risks, testing timelines and preventive considerations.

Better Life Science is led by CEO Alan Brock and COO Daniel Fontenot, with laboratory oversight from Dr. David Eagerton and Dr. William Budd, and operates with core values centered on accuracy, accessibility, integrity, empathy, innovation, partnership and community, as it continues advancing a modern diagnostic model focused on clarity, trust and practical health access.

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